Media Analyst - Planning & Buying

November 8, 2016

Location: London

Job Type: Full Time, Permanent

Salary: £35,000 per year (plus benefits)

Posted: 8th November 2016

Industry: Media Planning, Buying

A chance to join probably the most established and best regarded agency heralded as a pioneer and world beater for mobile marketing. There is an exciting opportunity to join the media team as a Media Analyst working along side some of the best in the business delivering strategic, performance or brand led mobile campaigns for some of the worlds best known retail and travel brands.

This role is ideal for someone who has had proven experience within the digital or mobile media industry and understands the world of online / mobile advertising.

 

The ideal candidate will be passionate, dedicated and have a desire to be at the forefront of what is hot and cool in adtech. This is a key role responsible for the effective management, planning and delivery of best in class (predominantly performance) mobile advertising campaigns. The role will involve hands on media planning, media buying and media analysis and will work closely with the data science team to uncover insights that can then be communicated back to your agency and brand clients.

 

This is a fantastic opportunity to join a growing agency with long established top tier clients that is widely regarded as a true leader in mobile marketing best practice. The team is collaborative, sociable and likes to balance hard work with fun. The offices are located in a prestigious central london location and the salary and benefits are highly competitive.

Your responsibilities will include:

  • Deliver creative, effective and measurable multi-channel marketing campaigns

  • Strategy and planning to solve client business challenges

  • Set up and manage complex mobile advertising campaigns across multiple networks

  • Build comprehensive analysis of campaign performance using metrics

  • Improvement of campaign  performance for maximum ROI

  • Monitor and optimise advertising campaigns based on analysis

  • Planning, designing and executing highly effective campaigns

  • Familiar with advertising optimisation techniques

  • Create supporting materials for client reviews

  • Build strong relationships with mobile media owners

Profile

  • Previous campaign management and delivery experience

  • Experience in producing high level reports

  • At least 2 years experience in the digital performance sector

  • Advanced excel skills are a must

  • An analytical mind, with the ability to communicate insights visually

  • A strong understanding and interest in data-driven marketing and technology

  • Experience in a biddable media environment

  • Organisational skills to manage advertising campaigns effectively

  • Previous experience on mobile advertising will be a plus, but not essential

  • An interest and understanding of mobile tech and the opportunities a device brings

  • Team Player, Sociable and Fun!

For more information please get in touch asap!

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